Logo Design/Brand Identity

PaleoHacks Logo

Paleohacks.com contains all about the Paleo diet and lifestyle. Paleo means eating like our ancestors. Paleohacks is a place that allows you to connect with others who are on the same journey of learning how to live, eat, and move better. The value of the community comes in many forms; whether that’s discovering new recipes, new workouts or tips and tricks to make getting healthy easier. The logo design I developed has a modern style and, at the same time, recalls with a suitable symbolism the meaning of “paleo” which is the basis of this project.